Sunday, December 11, 2011

Hard Work Stopped Paying Off - or Did it Ever?

President Obama recently said, "Long before the recession hit, hard work stopped paying off for too many people." That statement applies to business owners, as well, although not in the context the President intended. Fact is, hard work alone never "paid off" - for anyone.  

Working hard is a virtue. It's a survival tactic. It's not a strategy. It's something you have to do when your business (or life) strategies aren't working.

A Chief Executive Boards International member once said, "The real measure of the value of your business is how much time you can spend away from it."

Think about it. If the route to improving your business by, say, 20% is working harder, what do you do if that "works"? How do you get the next 20% increase? Work even harder? Visualize 2 or 3 or 5 more iterations of that. Sooner or later you run out of gas. You're burned out and depressed, perhaps divorced or, worse yet, you're disabled by a stroke or heart attack. Working harder is not a strategy -- it's a downward spiral to an eventual unraveling of the company, created by yourself.

Here are 8 Alternatives to Working Harder -- ways and places to get some better strategies that reduce, rather than increase the amount of work you have to do.

Think about it.

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Terry Weaver

Chief Executive Boards International
Chief Executive Boards International: Freedom for business owners & CEOs -- Less Work, More Money, More Freedom to enjoy it

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